Please use this identifier to cite or link to this item:
http://dspace.cityu.edu.hk/handle/2031/6027| Project No.: | 6000148 |
| Title: | Visual Communication and Advertising Design in Progress |
| Department: | Department of Media and Communication (COM) |
| Principal Investigator: | Cheung, Ming |
| Issue Date: | 21-Jan-2011 |
| Commencement Date: | 1-Jul-2007 |
| Completion Date: | 16-Mar-2009 |
| Abstract: | This project aims to enhance the pedagogy design and curriculum development of three undergraduate courses (EN3566 Visual Communication, EN2809 Introduction to Advertising, EN3524 Desktop Publishing Design and Production) offered by the Department of English and Communication, so as to make them align with the OBTL development in the University. By integrating theory and practice, students are expected to become more creative and effective communicators in the increasingly globalized and visual-oriented world. |
| Appears in Collections: | Teaching Development Grant Projects |
Files in This Item:
| File | Size | Format | |
|---|---|---|---|
| final_report.html | 154 B | HTML | View/Open |
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