Please use this identifier to cite or link to this item:
http://dspace.cityu.edu.hk/handle/2031/691| Title: | Brand strategy for Convoy: a leading financial planning services provider |
| Authors: | Leung, Cato Sze Man (梁思敏) Li, Roy Ching Yeung (李征洋) Ng, Ricky Ming Tak (伍明德) Tam, Heidi Hoi Yi (譚凱兒) |
| Department: | Department of Marketing |
| Issue Date: | 2006 |
| Award: | Won the 2nd runner-up in the Convoy Business Administration Paper 2005 organized by Hong Kong Federation of Business Students |
| Type: | Article |
| Appears in Collections: | Student Works With External Awards |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| award_news.html | 157 B | HTML | View/Open | |
| award_winning_work.html | 280 B | HTML | View/Open |
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